Justin Bieber’s old music videos suddenly attracted attention again when the audience discovered many unusual points suspected to be related to Diddy’s shocking scandal.
The recent arrest of music mogul Sean Combs (Diddy) has shocked the global public, rekindling many discussions about the dark side of the entertainment industry.
International media simultaneously reported that rapper Diddy is currently facing many serious allegations, including human trafficking, sexual abuse and forced labor.
In this context, many Hollywood artists are also believed to be related to the shocking incident, including Justin Bieber.
Accordingly, many old music videos of the male artist suddenly became a topic of discussion on social networks, suspected to contain hidden messages about the dark side of the entertainment industry, with many similarities to Diddy’s scandal.
First, the audience discovered many unusual points about the MV “Yummy”, released in January 2020. Previously, this MV was criticized by many people because of its clichéd images and lyrics.
The MV opens with Justin Bieber, in a pink hoodie, walking into a lavish party full of rich people.
Unusual party with an all-children orchestra. Photo: Cut from MV
The unusual point is the contrast between the adult guests and the all-children band, especially a female violinist wearing a red outfit. Many people think that this may allude to the power imbalance in the entertainment industry.
Next is the image of a stack of bread with cherries on Justin’s party table. In culture, the image of cherries often represents innocence. At the beginning of the MV, Justin’s plate of cherries is facing inward, with the cherries still red. By the end of the MV, the plate is facing outward with rotten cherries.
The change of the cherry on Justin Bieber’s plate. Photo: Cut from MV
Many people analyze that this could be a symbol of loss or transformation, especially when related to Justin’s image from a teen star to an adult facing the pitfalls of the entertainment industry, or a hint that Justin Bieber has lost his innocence.
In some very short segments, Justin’s face is edited, distorted to become deformed. This is interpreted as a hint that he is drugged and hallucinating.
Justin Bieber’s face is distorted. Photo: Cut from MV
When the lights went out, the party atmosphere became more frenetic in the dim light, Justin Bieber took off his pink hoodie, revealing a white tank top. This detail reminded some people of Diddy’s shocking “White Parties”.
MV kết thúc với hình ảnh Justin ngồi một mình giữa bữa tiệc đã tàn. Bộ trang phục của nữ nghệ sĩ violin được đặt trên một chiếc ghế trống, ám chỉ nữ nghệ sĩ đã biến mất.
Cảnh quay cuối cùng là một chiếc đĩa trống với bức ảnh Justin thời còn nhỏ kèm dòng chữ “Yummy” (ngon miệng). Đây là chi tiết khiến nhiều người bối rối và bàng hoàng, đặt nghi vấn rằng chính Justin Bieber đã bị xâm hại bởi “những người trong bữa tiệc” khi còn là trẻ vị thành niên.
Ngoài MV “Yummy”, MV “Where Are Ü Now” của Skrillex and Diplo, phát hành vào tháng 6.2015 với sự xuất hiện của Justin Bieber cũng được chú ý trở lại.
Trong MV tua chậm, khán giả bắt gặp nhiều hình ảnh bất thường, trong đó có nhiều hình vẽ Justin Bieber và bộ phận nhạy cảm của người khác, nghi ám chỉ việc nam nghệ sĩ bị xâm hại, hay hình ảnh nam nghệ sĩ xuất hiện với nhiều dòng chữ bất thường như “Help me pls” (Cứu tôi với), “I was on my knees when nobody else praying” (Tôi đã quỳ gối trong khi không ai phải cầu nguyện)…
Justin Bieber sends out a distress signal. Photo: Cut from MV
Although these MVs were released a long time ago, after Diddy’s incident broke out, in the comments section of these MVs, audiences searched and sent condolences and encouragement to Justin because they suspected that the male artist had gone through difficult times.
Up to now, Justin Bieber has not made any official comments about Diddy’s incident as well as the speculations surrounding the MV “Yummy”.